Section 22: Loyalty, Online Ordering, Reviews
Lesson 2 of 15

Section opener

+5 XP

How a one-time becomes a repeat guest, and how we track it.

Our loyalty program is called . Pitch it to every , every time. The point of Thanx is simple: when you become a member, every visit earns you something, and we keep getting better at recognizing you. Free to join, instant value on the first order.

THE FOUR THINGS A MEMBER GETS

10 points per dollar. Every visit, every channel. 1,500 bonus points during their birthday month, that is nearly a free . Members-only deals and early access to new offers and items throughout the year. $10 off the first order when they sign up and link a card. Instant. No strings.

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